ITB Asia 2021 has opened just about, with the journey business in Asia steadily braving new realities in leisure, MICE and company journey.
In the middle of the subsequent few days, greater than 3,200 journey merchandise will likely be showcased to worldwide attendees.
Over 900 consumers and 400 sponsors and exhibitors from all around the world will come collectively to discover enterprise alternatives and join with journey commerce suppliers and companions.
For the primary time, the main journey commerce present will run for 5 days, as a completely digital occasion, bringing collectively worldwide exhibitors with journey commerce consumers and commerce delegates.
ITB Asia Digital Convention will function a lot of key business audio system who will present thought-provoking insights and shows through the occasion.
Katrina Leung, managing director of Messe Berlin (Singapore), the organiser of ITB Asia, stated: “This yr will likely be crucial ITB Asia present thus far.
“After one and a half years, the tourism business is exhibiting promising indicators of restoration, with testing, secure “journey bubbles” and vaccination campaigns more and more normalising journey, however there may be nonetheless a protracted solution to go to succeed in pre-pandemic ranges.
“If the pandemic, which prompted closed borders, journey restrictions and strict security measures, has taught us one factor, it’s that our business should stay versatile and hold re-inventing itself.
“At ITB Asia Digital, the business comes collectively to ascertain high-quality networks, conduct enterprise, and share helpful information.
“What makes this business so distinctive is its means to at all times flip crises into alternatives and improvements.”