A quickly evolving enterprise journey panorama has been the catalyst for award-winning world journey administration firm FCM to rework its model identification and take a contemporary strategy to growing a brand new tech platform.
With the worldwide pandemic inflicting a seismic shift within the enterprise journey business, FCM has made it a precedence to handle prospects’ ache factors and their journey programmes by investing in new know-how, speedy implementation, enhanced account administration and sustainable and safe journey.
FCM’s new look is designed to showcase the manufacturers’ distinctively versatile and unconventional strategy to offering agile journey administration companies to its prospects globally and domestically.
The top-to-end rebrand has been launched in 97 international locations throughout all web sites, buyer communications and social media platforms.
A core element of the announcement is that FCM is forging forward with growth of a ground-breaking proprietary know-how that immediately targets prospects’ ache factors with present and legacy company journey know-how.
The in-house platform is an omnichannel providing that’s being developed following intensive analysis globally amongst prospects to know the totally different issues of their bookers, travellers and managers.
Findings of this analysis revealed prospects want an all-encompassing platform that’s constant throughout all markets, but in addition absolutely versatile with a optimistic consumer expertise and easy consumer interface.
FCM world chief know-how officer, Adrian Lopez, stated the imaginative and prescient for the platform relies on addressing six key pillars: a globally constant reserving expertise; all the time accessible journey help; traveller security and wellbeing help; sustainability; AI powered reporting and financial savings, and versatile integration capabilities.
“The event of FCM Platform’s core expertise is already nicely superior, together with a brand new proprietary on-line reserving resolution deliberate for key markets and integration of AI enhanced chatbot device Sam because the digital ‘avatar’, offering stay chat and real-time help throughout all the platform’s channels,” stated Lopez.
Extra Data
FCM is taken into account the World’s Leading Travel Management Company by voters on the World Travel Awards.
