Ras Al Khaimah Tourism Growth Authority has introduced a long-term funding technique designed to spice up the expansion and diversification of Jebel Jais – the very best mountain within the United Arab Emirates.
The announcement of continued funding underscores the resilience of the emirate and a need to collect restoration momentum regardless of the challenges imposed this 12 months by the Covid-19 pandemic.
The information was unveiled at AHIC on the Highway, happening this week in Dubai.
This 12 months, AHIC will deliver collectively key trade leaders and stakeholders in a brand new format that includes a mix of bodily and digital classes, which will likely be attended by
Raki Philips, chief govt of Ras Al Khaimah Tourism Growth Authority, and Alison Grinnell, chief govt of RAK Hospitality Holding.
Based on the World Financial Discussion board Covid Motion Platform, journey preferences and patterns have modified, resulting in renewed curiosity in much less crowded locations.
Inside this context, a key development that has emerged is nature tourism, because it gives travellers a mix of social distancing, discovery and reference to nature, all of which aligns seamlessly with the Jebel Jais expertise.
From a broader vacation spot perspective, Ras Al Khaimah’s variety in panorama and providing makes it a perfect for guests searching for consolation and safety in expansive settings and the place social distancing is less complicated to follow in serene environment on the mountains, on the coast or within the desert.
Numerous authorities sectors of Ras Al Khaimah, together with RAK Chamber of Commerce and Business have labored collectively to establish a long-term funding technique that may create ongoing funding for the event of nature-based tourism points of interest on Jebel Jais.
All tasks and builds will likely be developed in essentially the most sustainable manner attainable so as to not disrupt the mountain eco-system however fairly to reinforce information and understanding of conservation.
The brand new phased funding technique will focus totally on growing Jebel Jais as a standalone vacation spot by additional diversifying its providing via a number of new nature-based tasks together with a pop-up lodge idea, scheduled to open within the second half of 2021, which is able to introduce distinctive cliff facet lodging with unrivalled picturesque mountain views.
As well as, a mountain lodge, positioned adjoining to the famend mountaineering trails will present luxurious lodging when it opens in 2022.
Vacationers will even get to expertise the mountain from a totally completely different perspective by winding via attractive surroundings with the Jais Coaster, a summer season toboggan/bobsled idea impressed by the Alps, which is able to open in quarter two of 2021.
Including one more first to its various providing, Jebel Jais will even be the house Sky Excessive Conferences, the first-of-its-kind highest assembly room within the UAE ideally suited for enterprise conferences and gatherings towards the backdrop of the Hajar mountains, slated to open later this 12 months.
Raki Phillips, chief govt of Ras Al Khaimah Tourism Growth Authority, mentioned: “Seeing the tourism and hospitality sectors unite throughout this era and pivoting in response to challenges imposed by the pandemic has been really inspiring.
“We’re honoured to be a part of this 12 months’s Arabian Resort Funding Convention (AHIC) and sit up for sharing Ras Al Khaimah’s expertise in navigating via these instances with a concentrate on constructing a stronger vacation spot, in consequence.
“Our street to restoration continues to be in its early phases, however we have now already seen vital uplift within the tourism and hospitality sectors’ efficiency resulting in Ras Al Khaimah having the strongest RevPAR efficiency within the GCC.”
The emirate can be assigning appreciable funds to reinforce the infrastructure on Jebel Jais and facilitate simpler entry for guests and enhance their general expertise on the mountain.
A number of the key areas of focus vary from public tenting spots, night time mountaineering trails to a base soar platform, e-bikes and an electrical automotive charging station.
Extra Info
Discover out extra about AHIC on the Highway on the official website, or observe the entire Breaking Journey Information protection of the present here.
