Having been honoured with a high title on the World Ski Awards, Breaking Journey Information right here chats to Sergey Khvorostyany, deputy normal director for worldwide relations at Rosa Khutor, about the way it feels to have received
Breaking Journey Information: Congratulations in your victory on the World Ski Awards, with Rosa Khutor having been recognised as Russia’s Leading Ski Resort by voters. How does it really feel to have received?
Sergey Khvorostyany: I feel it’s a sense of satisfaction from a well-done job.
The resort historically hosts the Rosa Run competition in Could, on one of many days of which the individuals compete within the vertical kilometre self-discipline, working a distance with improve within the altitude of greater than a kilometre.
The space begins underneath the recent southern solar on the Mountain Olympic Village and it ends on the high of Rosa Peak the place there may be nonetheless snow.
In fact, this requires dedication, not solely at a distance, but in addition a whole lot of effort throughout preparation for the competitors – this is similar.
At Rosa Khutor, we attempt day-after-day to answer requests of essentially the most demanding friends each from Russia and from greater than 100 overseas nations.
We host about two million vacationers yearly.
You stand on the highest of Rosa Peak, see limitless areas, snow-capped mountains, the Black Sea, breathe within the recent mountain air and really feel that this award provides you renewed power for the following victories.
BTN: That is the eighth yr in succession the resort has taken the title – simply what’s it that makes it so particular within the eyes of the ski tourism neighborhood?
SK: I feel that answering this query, we must always begin with the mission of the resort: we’re creating a snug and protected house for recreation, sports activities and a wholesome life-style in a singular place in Russia – at Rosa Khutor.
We’re the one one resort in Russia that operates in accordance with a sustainable improvement program which covers seven key areas of labor – distinctive experiences, nature conservation, power effectivity, waste administration, partnership and cooperation, historic heritage and look after the longer term era.
The resort consistently demonstrates progressive approaches and units the pattern for improvement of the complete ski tourism business in Russia, being a superb instance of the efficient use of the Olympic legacy.
Regardless of the difficulties of this yr, we have been capable of provide our friends new mountain climbing trails, we opened the primary passenger mountain helicopter centre in Russia, held the primary German mountain climbing enterprise weekend.
Apart from, an important occasion came about – the third worldwide convention on Sustainable Tourism: International Challenges and Russian Perspective.
Within the coming winter season, in December, we are going to delight our friends with new D-line Doppelmayer cable automobile with cabins for ten passengers and a most capability of two,400 folks per hour.
This can make snowboarding within the resort extra snug.
Make sure that to return! I’m positive that you’ll really feel the unbelievable ambiance of the resort and can need to return to this glorious place.
BTN: How helpful are the World Ski Awards in the case of selling Rosa Khutor to the ski tourism market?
SK: It is rather vital for me to offer data rapidly and effectively concerning the resort, its strategic alternatives, values and priorities.
The award is among the only methods to ascertain partnership relations with numerous business actors – business professionals, resorts, sport golf equipment, hoteliers and journey corporations.
The World Ski Awards are a top quality mark indicating that the resort is continually evolving, offering friends with new providers and responding to the challenges of the trendy world.
I’m positive that for numerous vacationers, particularly overseas ones, the World Ski Awards are one of many defining moments when deciding on a visit to a selected place.
For instance, profitable this award allowed us to accentuate our partnership with Kitzbühel and various Austrian corporations, and we acquired a lift of Austrian friends.
I wish to be aware that in March, the second Austrian Enterprise Weekend was efficiently held on the resort.
For us, the World Ski Awards is a signature that tells lots of of 1000’s of home and overseas professionals within the sphere of tourism and ski business that Rosa Khutor not solely meets the very best requirements but in addition, being a pacesetter, units the vector of strategic improvement of the complete ski tourism business in Russia.
Yet one more vital side, the ReStart program, due to which the business professionals have a chance to share their work expertise in troublesome circumstances and to be taught the very best examples of the business leaders improvement from all around the world.
Rosa Khutor took half on this program, contemplating it an vital side of our worldwide actions, certifying the function of Rosa Khutor within the improvement of the world ski tourism business.
In fact, for me the award ceremony can also be a chance to satisfy my colleagues and buddies.
I’m wanting ahead to those conferences at which I obtain a big provide of recent information and concepts.
This can be a nice privilege for which I sincerely thank the World Ski Awards staff.
BTN: How would you describe the temper in Russian ski hospitality as we go into the 2020 season? Has a possible vaccine for Covid-19 lifted spirits?
SK: This yr is hard for the fully international neighborhood and international market house.
Nevertheless, this can be a motive to consider new journey merchandise, providers and routes.
The pandemic has given everybody the chance to rethink their rhythm of life, to cease and rethink their values and priorities.
Every time interval can be utilized positively – excellent news is all the time appreciated at any time.
We had an excellent summer time season; the occupancy of our lodges was greater than 85 per cent.
In apply, we have now confirmed the analysis outcomes in keeping with which individuals after a protracted interval of self-isolation actually want a reset.
Many got here to relaxation within the mountains, as it’s the finest place to recharge, restart, take note of bodily exercise on recent air.
And we count on the identical scenario within the coming winter season.
Virtually all lodges are booked for the complete season, together with into March.
In fact, we strictly observe the necessities of the authorities to anti-epidemic measures and we’re assured that the vaccine might be a major assist for a fast return to regular life.
Extra Info
The synergy of the Black Sea local weather and the Aibga Mountains make Rosa Khutor an unforgettable place.
Friends can stroll down the Mzymta River promenade and watch the sundown after a day of snowboarding and recreation.
There may be additionally an opportunity to find delectable native delicacies, meet locals and really feel the power of our local people.
Discover out extra on the official website.
