Sofitel Dubai the Palm has introduced the appointment of Yeliz Hisman to the function of director of gross sales and advertising and marketing on the property.
Hisman isn’t any stranger to the hospitality business.
She is an business veteran, with a wealthy profession spanning throughout 17 years, channelling the gross sales and advertising and marketing departments of famend hospitality manufacturers throughout the Center East and Europe.
At Sofitel Dubai the Palm, Hisman might be liable for managing the general advertising and marketing and gross sales packages, comprising annual budgets, income and distribution administration for the five-star luxurious property.
She is extremely skilled in managing enterprise relationships with companions, course of structuring and strategically allocating budgets to make sure profitable mobilisation of varied items and course of start-ups throughout totally different areas.
Previous to becoming a member of Sofitel Dubai the Palm, Hisman headed the gross sales and advertising and marketing division on the Mövenpick Resorts & Resorts in Dubai.
Her obligations included managing long-term lead gross sales features, implementation and planning of annual advertising and marketing plans and devising a income technology technique.
Commenting on her appointment, Hisman stated: “I’m delighted to hitch Sofitel Dubai the Palm, a model I’ve all the time admired for excellence and luxurious.
“My function because the director of gross sales and advertising and marketing provides boundless alternatives and I’m very excited to witness the change and market sentiment because the hospitality business slowly bounces again.
“I’m actually trying ahead to working with such a dynamic and hardworking workforce that’s striving to carry to life the excellent experiences and spirit of the Sofitel model to our friends.”
